CHRISTINA WING

helps families, leaders, organizations, and students identify the taboo topics people avoid – and bring them into the conversation.

Christina Wing has spent her career observing people avoid taboo topics. Across families, classrooms, boardrooms, businesses, and leadership teams, she has seen the same pattern: people often know what the issue is. They may even talk about it privately. What they struggle to do is address it openly with the people involved. Her work focuses on recognizing when a sensitive subject is being discussed around rather than with the people it affects – and creating better conditions for a real conversation.

About Christina Wing

“The topics we avoid are usually the ones that matter most.”

Thirty years. Many different rooms. The same human patterns.

Christina’s perspective has been shaped by more than thirty years of global business experience and by the many different settings in which she has lived and worked.

Her first exposure to business began at home, growing up with a first-generation entrepreneur – her father. She went on to work in investment banking and later led a family office, building a career that has taken her across industries, cultures, and communities. Having lived in eighteen different places, Christina’s perspective has been shaped by people from many different backgrounds and walks of life.

Today, she teaches at Harvard Business School, where she created the MBA course Demystifying the Family Enterprise and chairs the Executive Education program Families in Business.

Through Wingspan Legacy Partners, Christina advises business-owning families, family offices, founders, boards, and rising-generation leaders on ownership, governance, succession, stewardship, and transition.

Across all of these settings, Christina has seen the same pattern: people do talk about sensitive and taboo topics. They just often talk about them with people who already think like they do – or without the person directly involved.

Family members talk with siblings instead of a parent. Colleagues discuss a leadership concern privately instead of raising it with the person affected. Students leave the classroom and talk about what someone said rather than asking that person to explain what they meant.

The issue is not always that the conversation is not happening. It is that it is happening in the wrong place, without the people who need to be part of it.

Christina’s work focuses on recognizing when that is happening and creating better conditions for a real conversation – clarifying the purpose, considering timing and setting, asking better questions, and listening to what comes back.

About Christina Wing
About Christina Wing
About Christina Wing
About Christina Wing

What Christina Brings to the Conversation

UNSPEAKABLE AND TABOO TOPICS

Identifying the sensitive subjects people are avoiding before assumptions and private conversations begin shaping decisions.

FAMILY ENTerprise and family office leadership

Supporting founders, families, and rising generations through ownership, governance, succession, stewardship, and long-term responsibility.

Succession and rising-generation readiness

Preparing leaders and families for conversations about transition, timing, readiness, identity, responsibility, and what happens next.

Trust, accountability, and repair

Empowering teams and organizations to name mistakes, take responsibility, and rebuild trust.

Governance and ownership

Clarifying decision rights, rules, roles, and responsibilities before ambiguity damages relationships or value.

Leadership and human dynamics

Encouraging leaders to understand the fear, loyalty, identity, and history that often sit beneath formal discussions.

Unspeakable: The Taboo Topics We Avoid and How to Talk About Them

AVAILABLE

OCT 20

The book at the heart of Christina’s work

Unspeakable: The Taboo Topics We Avoid and How to Talk About Them brings together the central question behind Christina’s work:

How do we create the conditions for conversations that matter – especially when the subjects feel difficult, personal, or risky
to raise?

Christina did not write Unspeakable because these conversations have always been easy for her. She wrote it because she has seen what happens when important subjects are discussed everywhere except with the people who need to be part of the conversation.

Through stories from families, organizations, classrooms, and leadership settings, Unspeakable explores why certain topics become difficult to address and what helps people move toward more thoughtful conversations.

The book is a practical, case-led guide for anyone who wants to better understand the subjects people avoid – and learn how to approach them with greater clarity, preparation, and care.

Explore the Book

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BRING THE TABOO SUBJECT INTO THE CONVERSATION
WITH CHRISTINA WING

Invite Christina to speak, join a media conversation, or work with your organization on the taboo and sensitive subjects already influencing decisions, relationships, and outcomes.

SPEAKING / MEDIA / PODCAST / BULK ORDERS / PARTNERSHIP / OTHER

info@christinawing.com

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    Unspeakable: The Taboo Topics We Avoid and How to Talk About Them

    AVAILABLE

    OCT 20

    Pre-Order Now

    Available anywhere books are sold